What Are Your 3 Words for the Year?

I’m not sure how long ago this was, but Chris Brogan wrote a post about choosing three words to guide your year. This is his take on resolutions. And I like it.words1

So here’s how it works. Instead of making new years’ resolutions that you know you will ultimately break – come up with 3 words that will guide your year. Not phrases – but WORDS.

These words need to be symbolic or iconic so that they represent an energy or a feeling that will guide you through the year. So choosing a word like MONEY — may not be the best choice because it’s just too specific and not — well just not creative enough. It won’t help you achieve what you’re after.

Think NOUNS. You might choose a word like MAGNET — to show your focus on attraction or anything else that a magnet may signify. You might choose a word like SPARKLE or NEEDLE or RIVER.

First think of what kind of year you want to create and then come up with a word to symbolize that.

Last year, one of my words was “CONDUIT” – I just wanted to build on my networks and bring different people and ideas together and launch them as a product or an offer. And that’s exactly what happened in my business.

I’ve been picking “3 words” for a couple of years now and have found this to be a much more effective way of staying focused on what I want to build and grow in my business.

So what 3 words would you pick?

Ivana Taylor is the publisher of DIYMarketers and the President of Third Force, a strategic marketing firm. She's the marketing expert and book editor for Small Business Trends and a frequent contributor to AMEX Open Forum.

Posted in Best Practice
One comment on “What Are Your 3 Words for the Year?
  1. […] What Are Your 3 Words for the Year? (questionpro.com) […]

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