Blog Archives

The blog has moved!

We’re pleased to announced we have migrated our blog to a “self-hosted” version of WordPress. What does this mean to readers? Well, not much… Having the self-hosted WordPress version allows us some more flexibility with customizing the look and feel

Posted in Uncategorized

eCommerce Marketing just got PWNED!

Today I had the opportunity to host HubSpot’s Sam Mallikarjunan to discuss the findings of a survey Sam ran on QuestionPro: “The 2014 State of eCommerce Marketing Survey.” This was an in-depth survey of eCommerce marketers and managers (only 5%

Posted in marketing strategy

Super Bowl Viewers 3X More Likely to Engage via 2nd Screen [Infographic]

2014 Super Bowl Survey

When we began laying the groundwork for our new monthly research efforts where we survey and release findings on timely, [hopefully] relevant topics each month, our home-town team has had such an amazing season we just couldn’t resist looking to

Posted in Uncategorized

Event Re-Cap: Customer Feedback: Your Fast Path to Profits

Last month QuestionPro sponsored its first-ever Google+ Hangout on Air live online event. 150 attendees turned out to learn from industry experts on how to profit from measuring customer feedback. QuestionPro CEO Erik Koto was joined by Marsha Collier, Rieva

Posted in QuestionPro, Webinar

Google+ Hangout on Air is TOMORROW 12/18/13 11am PST!

Customer Feedback: Your Fast Path to Profits! Final preparations are under way as get ready to launch our new monthly webinar series on Google+. Watching a Google+ Hangout on Air Online Event If you’d like to be in the audience

Posted in Customer Satisfaction, marketing strategy, Social Media

Consumers to Brands Advertising on Rush Limbaugh: “Whatever Lights Your Stogie!”

Rush Limbaugh With His Signature Cigar

‘Brand loyalty’ is a hot topic at any time, especially with the proliferation of social media and rating platforms that can either bolster or threaten a brand’s image. Brand loyalty is also discussed in terms of whether the mediums a brand

Posted in Case Study
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