Blog Archives

eCommerce Marketing just got PWNED!

Today I had the opportunity to host HubSpot’s Sam Mallikarjunan to discuss the findings of a survey Sam ran on QuestionPro: “The 2014 State of eCommerce Marketing Survey.” This was an in-depth survey of eCommerce marketers and managers (only 5%

Posted in marketing strategy

Google+ Hangout on Air is TOMORROW 12/18/13 11am PST!

Customer Feedback: Your Fast Path to Profits! Final preparations are under way as get ready to launch our new monthly webinar series on Google+. Watching a Google+ Hangout on Air Online Event If you’d like to be in the audience

Posted in Customer Satisfaction, marketing strategy, Social Media

Integrating Customer Feedback into Your Brand

HEADS UP — This is a super in-depth how to article — and at the end of it is an invitation to an event!  I suspect you may forget — so why not click here and see the event first,

Posted in marketing strategy

Best Ways To Do Business At a Bar

One of my favorite places to do business these days is at a bar.  Power breakfasts and power lunches have become the norm and invoke all the informality and ease of doing business in a brightly lit conference room.  Or

Posted in marketing strategy

4 Mobile Marketing Ideas to Get People In The Door

Promote Your Business on Social Platforms like foursquare

People are bombarded with over 5,000 marketing messages each day. This is a lot of “noise” that your business has to compete with. One way to help you achieve cut through, is to take advantage of mobile technologies and incorporate

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Posted in marketing strategy

Research Trends for 2013: Consumers Control Their Experience

Since the dawn of the internet, consumers have been gaining more and more control over the content they see and the experiences they choose to have both online and offline. As social media moved into the mainstream, both consumers and

Posted in marketing strategy
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